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Online Executive MBA - Marketing Management


Online Executive MBA - Marketing Management: Marketing management is a business discipline focused on the practical application of marketing techniques and the management of a firm’s marketing resources and activities. Marketing managers are often responsible for influencing the level, timing and composition of customer demand in a manner that will achieve the company’s objectives. Marketing management therefore encompasses a wide variety of functions and activities, although the marketing department itself may be responsible for only a subset of these. Effective marketing strategies play the key role in the success and growth of any organization.

Semester I
  • Business, Government and Society
  • Corporate Communication
  • Quantitative Methods
  • Marketing Management
  • Operations Management
 
Semester II
  • Advertisement & sales Promotion
  • Product & Brand Management
  • Industrial Marketing
  • Capital Markets
  • International Marketing
  • Project Work
Eligibility
Duration
Any Graduate with minimum of 4 years of work experience 1 Year
(2 Semester)
Course Fees Indian Students ( ` INR)
Fees Options
Total Fees
Lumpsum ` 44,000
Course Fees for NRI & Foreign Students ( $ US)
Fees Options Total Fees
Lumpsum $2,400
Potential Careers
Industry has a great demand for marketing managers in today’s competitive world. This course will help opening doors of opportunities into a wide range of industries like Banking, Co-operative Credit Organizations, Insurance & Investment Companies, Manufacturing industries, Automotives, Information Technology firms, Pharmaceutical Companies, Telecommunications Companies, Oil, Gas and Petrochemical Companies, several Government and Semi-Government organizations, etc.
UGC Approved Industry Integrated Courses|PhD|MPhil|MTech|M.Arch|B.Arch|B.Tech|B.Ed|M.Ed|Hotel Management|Journalism and Mass Comm.|

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Online Education | Distance Learning | Part Time Courses |Admission in Chandigarh(India)